small business, tourism

Free event for Forth Valley tourism businesses

TOURISM businesses in Forth Valley are being invited to a free networking evening to hear details about a new promotional campaign for the area.

Forth Valley Tourism Partnership – which brings together public bodies and the private sector – is hosting the event in the newly refurbished Doubletree by Hilton Dunblane Hydro Hotel on Thursday, January 7, from 6 p.m. to 8 p.m.

A light buffet will be served.

The Partnership chairman, Falkirk Council tourism convener Adrian Mahoney, said: “The evening will be a great opportunity to network, hear about our spring promotional push – and give us useful feedback. Working together, we can attract more tourists to the Forth Valley area and boost our local economy.

“Anyone interested in attending should register through Teri Meagher at VisitScotland, by calling 0131 472 2017 or sending an email to: teri.meagher@visitscotland.com.”

The event will include the screening of a short film, showing tourists in a key target group talk about their lifestyles, travel habits and what motivates them to come to Scotland.

Councillor Mahoney said: “We’ll also show VisitScotland’s Perfect Day cinema advert, and introduce local businesses to a new ‘Perfect Day in Forth Valley’ promotion that will aim to reach 28,000 potential visitors this Spring.

“We’re hoping visitor attractions, accommodation providers – and others involved in local tourism – will come along, network, enjoy the buffet and presentation, and share their passion and ideas for the area. Already dozens of local tourism operators have signed up to attend. If you’re interested in joining them, register today as places are limited.”

The Tourism Partnership includes all three local councils in the Forth Valley area – Falkirk, Stirling and Clackmannanshire – as well as VisitScotland, the Loch Lomond and Trossachs National Park, Scottish Enterprise and Historic Scotland. The group was launched last summer with an event in the Inchyra Grange Hotel, in Polmont.

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